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Massage Franchise News

Elements Massage® Introduces Revolutionary AromaRitual™ Service

Apr 12, 2018

Englewood, CO (April 11, 2018) – Elements Massage®, one of the fastest-growing therapeutic massage franchises in the nation, is pleased to announce the introduction of AromaRitual™, the brand’s newest line of exclusive aromatherapy treatments. With AromaRitual, Elements clients can experience a personalized, immersive aromatic treatment. In addition to this new service offering, Elements partnered with Shankara, winner of the 2017 iSPA Innovate Award, to produce three custom scents – Energize, Refresh and Calm. AromaRitual launches at all Elements Massage locations nationwide on April 23 and can be added as a $10 upgrade to any massage session for clients seeking additional benefits from their treatment including stress reduction and improved circulation.

“The intention of AromaRitual is to create a personalized, aromatherapy experience for Elements clients. Our approach combines olfactory, energetic and dermal absorption techniques based on modern research and ancient principles,” said Eric Stephenson, Chief Wellness Officer of Elements Massage. “At its very core, aromatherapy taps into our sense of smell, which is tied directly to the part of our brain that processes emotion and controls our breathing, heart rate and stress levels. This treatment helps stimulate and balance the human nervous system, often leaving individuals with an overall greater sense of well-being.”

Elements Massage has collaborated with award-winning Shankara ( to develop these scents based on their reputation for producing the highest quality products within the industry. The three new aromatherapy essences are all-natural, 100% natural and exclusive to Elements Massage. Further, this new service has been meticulously crafted to deliver a truly differentiated massage experience featuring application of these aromatherapy essences to powerful pulse points, traditional inhalation therapy and more.

"Shankara is very excited about our new collaboration with Elements Massage. We pride ourselves on working with companies that stand for excellence in all aspects of their business. We have worked with the team at Elements Massage to create an exclusive treatment called AromaRitual that will leave the guest feeling fully relaxed and tranquil,” said Gina Preziosa, Shankara’s Vice President of Sales and Marketing. “Custom scents were developed to elevate the client’s experience and provide an unparalleled spa experience."

Shankara’s “do not harm” policy and mission brings together the ancient science of life from the East-Ayurveda with the Western knowledge of modern manufacturing methods to create a unique, sustainable and results-oriented line of essential essences, including:

  • Energize – comprised of lemon, ginger and geranium, this scent provides a stimulating and invigorating experience that uplifts the senses, while providing balance and air purification for a deep cleanse.
  • Refresh – eucalyptus, peppermint and patchouli are combined for an enlivened, yet balanced and soothing experience. This naturally purifying and cooling scent freshens the air and supports deeper breathing for total relaxation.
  • Calm – lavender, nutmeg and black pepper come together for a treatment that is not only uplifting, nurturing and relaxing, but it also actively helps to relieve muscle pain and treats headaches.

“Elements Massage is committed to helping people achieve personal wellness so they can enjoy a more productive life and have a positive impact on the community around them,” shared Elements CEO Jeremy Morgan. “The introduction of AromaRitual builds on our rich history of providing innovative, personalized massage services that address our client’s needs and contribute to their overall wellness.”

In 2017, the Elements Massage brand was the first national massage franchise to introduce Himalayan Salt Stone Massage in all locations. ###

About Elements Massage®

Elements Massage® is one of the nation’s premier massage therapy brands, with more than 240 independently-owned locations across the U.S. and Canada. Elements differentiates itself by providing consumers with a highly-customized and therapeutic massage through its industry-leading membership program, the Elements Wellness Program™. Members at each studio benefit from a highly-rated massage service on a month-to-month basis. As a high-growth franchise brand, Elements Therapeutic Massage, LLC offers franchise ownership opportunities in select territories across the country. To learn more, visit

About Shankara

Inspired by international humanitarian leader, and spiritual Master, Sri Sri Shankar, Shankara started as a group thinking about how to infuse the Ayurvedic wisdom of the East with the knowledge of actives and modern process of the West to promote wellness and sustainable skincare. Since 2001, as pioneers in this space, Shankara’s unique line seeks to work on the physical, mental and emotional levels to promote a sense of well-being. In collaboration with our partners and consumers, Shankara is committed to making the world a better place, donating 100% of net profits to humanitarian causes. To learn more please visit:

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