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Massage Franchise News

Elements Massage™ Masters Customized Therapy For Golfers

Apr 8, 2015

Shared on the News section of World Golf website.

HIGHLANDS RANCH, COLO., (April 7, 2015) -- *Luke Donald, Justin Rose and Rickie Fowler all appreciate the tremendous benefits massage therapy has on their game. These PGA stars all rely on massage as a way to prepare and recover for each tournament. Elements Massage™ says it’s not just the pros who can benefit from great massage. Golfers of all skill levels can help master their golf game by participating in regular massage therapy.

There are close to 29 million golfers in the United States; that’s a lot of sore muscles. Jamie O’Keefe, franchisee and massage therapist at Elements Massage™ in Laguna Niguel, Calif. believes that anyone can benefit from regular massage, but golfers are prime candidates for reaping the rewards of a personalized massage. "It doesn't matter if a person is 15 or 65, a pro golfer, or a person who just plays for fun, the mechanics of the game can wreak havoc on any golfer’s body. The harsh twisting and turning motions during a golf swing can cause lower back pain, joint stiffness, and overall muscle soreness. A golfer who incorporates regular massage therapy can help keep their body, and game, in tip-top shape,” said O’Keefe.

O’Keefe adds that it's important for golfers to know that they should not wait until they are injured to get a personalized sports massage. A sports massage can be used for injury prevention and may improve a golfer’s game. "Massage therapy helps lower stress and make muscles more pliable. That can translate to greater range of motion, potentially more power behind a golf swing, and more control overall," says O’Keefe.

For those who are injured, massage can aid in healing. If the massage is targeted towards the client’s specific injury, the therapist can improve circulation to that area. Improving circulation provides vital nutrients to damaged tissues and speeds up the healing process. An Elements massage not only helps a golfer stay on the course, it can also shorten a golfer’s rehab process for a quicker return to the links.

“Elements Massage™ specializes in massages that are 100% customized to each client. If a golfer says his swing isn’t as powerful as it used to be, we can match that golfer with a specific therapist that can best help target some areas of pain and weakness,” says Jamie’s husband and fellow franchisee of Elements Massage™ in Laguna Niguel, Mike O’Keefe. “Many of our clients are surprised by how much of a difference a targeted massage can make in their athletic performance.”

In addition to supporting growth in a golfer's game, personalized massage therapy can also boost overall health and wellness. Massage offers a drug-free, non-invasive approach to wellness based on the body's natural ability to heal itself. It increases circulation, stimulates the lymph system, releases endorphins, relaxes and softens muscles, decreases the need for medications and so much more.

Elements Massage™ has over 200 locations in 36 states across the country. The Elements Massage™ in Laguna Niguel is located at 27901 La Raz Rd, Suite E in Laguna Niguel, Calif. 92677. The studio, like every Elements Massage™, is open seven days a week, welcomes walk-ins and offers a membership program that allows clients to receive regular, discounted massage therapy services. For more information or to schedule an appointment with any of the 200-plus Elements Massage™ locations visit

WellBiz Brands, Inc. is headquartered in Highlands Ranch, Colorado and is one of the largest health and wellness companies in the United States. The company owns three separate franchise entities: Fitness Together Franchise Corporation, which franchises one-on-one and small group personal fitness training studios, Elements Therapeutic Massage, Inc., which franchises massage studios, providing custom therapeutic massage to meet clients’ individual needs, and Fit 36, Inc., which franchises high intensity interval training studios, with workouts done as a group.

Fitness Together Franchise Corporation began franchising in 1996 and has approximately 175 Fitness Together® locations across the United States. Elements Therapeutic Massage, Inc. began franchising in 2006 and has approximately 200 Elements Massage™ locations in 32 states. Fit 36, Inc. began franchising in 2014 and has a single FIT36™ location in downtown Denver, Colorado.

For more information about Fitness Together®, visit For more information about Elements Massage™, visit For more information on FIT36™ visit


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